ANA CARLA FONSECA REIS has a solid background in multinational companies, having led global marketing and knowledge management projects.

Economist and Public Manager, Master in Management and undertaking her PhD in Architecture and Urbanism, Carla has a solid background in multinational companies, having led global marketing and knowledge management projects based in Latin America, Milan and London. She is the author of three books on cultural sponsorship, management and the economics of culture and writes regularly to newspaper and magazines. Her latest book, Economics of Culture and Sustainable Development, a pioneering work, received the Jabuti Award - the most important book award in Brazil - in 2007. She is the founding partner of "Garimpo de Soluções - culture, economics and development" (www.garimpodesolucoes.com.br), special advisor on the creative economy for the United Nations and a series of public and private companies, focusing on business opportunities uniting culture, economics and development. International speaker in five languages, volunteering Director of Economics of Culture at Instituto Pensarte, professor at a number of universities, she is an advisor of a series of conferences.

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